3 Proven Instagram Reel Strategies to Boost Engagement & Go Viral
Want more views on your next Instagram Reel?
Make a few simple tweaks and watch your views & engagement soar! 🚀
Experiment with These 3 Powerful Strategies! 👇
1. Increase Watch Time ⏳
Adam Mosseri just announced that watch time is their #1 factor when favoring content with the algorithm. So you need to make people WATCH your entire Reel.
➡️ The longer viewers stay on your Reel, the more the algorithm favors it!
➡️ How can you boost watch time? Try these simple yet powerful techniques:
1. Incorporate Motion: Start with subtle movement to keep your video dynamic. If you're unsure how, use Instagram’s built-in effects—just search “movement” or “zoom” for options!
Here’s an example Reel where I am using motion as soon as I hit record: https://www.instagram.com/reel/DFTxiPrJLXE/
And another example here: https://www.instagram.com/reel/DFG5jhYSYPZ/
Notice this is simple, natural movements. Nothing crazy!
2. Use Transitions: Split your video into two clips and use Instagram’s Transitions to create a seamless and engaging effect.
Let IG do the work for you! Here’s how to use transitions using instagram’s in app editor
Pro Tip: Motion paired with trending audio creates anticipation, keeping viewers hooked for longer.
2. Keep It Short & Loopable 🔄
💥 Short, captivating videos encourage continuous replays!
💥 Use music that loops smoothly—this keeps viewers engaged without them even realizing they’re rewatching.
Loop reels are where the person has to keep watching to understand the video fully. You know those reels that have a lot of text on them? They’re typically LOOPING reels. The poster purposely put a lot of text on screen so that you’re having to re-watch the reel to read it all.
I don’t advise using looping reels all the time, but if you need a little boost in watch time, this is a go-to strategy you can run with for a quick win.
This is KIND of what a looping reel is, but imagine this Reel being about 3 seconds shorter: https://www.instagram.com/reel/DC2tFLnS-jx/
3. Post at the Right Time ⏰
💥 Have you ever researched to see when your audience is most active on instagram? You can check this using a platform like Metricool.. this is my online scheduling tool..
The darker the graph gets, the more my audience is online, so I try to do my best content in the evenings.
Post when your followers are online and engaging to maximize reach and interaction.
➡️ Apply these three strategies and watch your Reel reach a WIDER audience on instagram! 🎉🔥
Have you tried all of these tips and still not seeing great results? If yes, it’s time to grab my Ultimate Reels Challenge and toolkit. Inside you’ll get 60 days of Reels with fill-in-the-blank hooks that WORK! I’ll also teach you the importance of the BIG 3 Hooks that every Viral Reel has.
