Top 8 Social Media Tools You Need to Use in 2024
It’s a scary world navigating hundreds of social media apps that will supposedly make your social media platform the next BIG thing… 9 times out of 10 these tools are a scam that wastes your time and money, and may even hurt your account’s growth.
So how do you separate the good tools from the bad ones? The easiest way - copy what the successful do.
Our enfluence Marketing Studios founder - Katelyn Rhoades, has tested out too many social media tools to count so that you don’t have to!
In this blog, we are giving all the tea on what tools helped grow her account to 140K followers and grow our business by converting followers to leads + sales.
Affiliate disclaimer: Some of the links are affiliate links, which means that if you click on a link and make a purchase, I may receive a commission. This commission comes at no additional cost to you and helps to support my business. Please note that I only recommend products and services that I personally use and trust. I will always disclose when a link is an affiliate link, and I never recommend a product or service solely for the purpose of earning a commission
Let’s get into it!
1. The best app for creating an online store
Struggling to convert your social media followers into leads + sales? Say hello to one of our favorite tools that helped monetize our business, Stan! A Stan Creator Store makes the buying and selling of DIGITAL products a breeze for your customers overall increasing your conversion rates!
With a Stan Store, a variety of options are immediately accessible to your followers by simply clicking the link in your bio. You can present digital products, booking links, lead magnets, other social media pages, etc. all on ONE page. Let’s be real - consumers are LAZY! Stan is an easy fix to capture your customers and hold their attention by clicking on ONE link and being able to sell without them getting lost hopping from page to page on a website.
The best part about Stan - You get to own your own audience! Amazon, Etsy, and other online stores are essentially stealing your customers when you sell on their platforms. With Stan, there is a built-in email CRM system that allows you to offer a FREE lead magnet, cross-sell or upsell digital products directly to your client. Instead of sharing YOUR customer info with other platforms where they can remarket to your audience, Stan allows you to keep all the profits you rightfully deserve.
2. The best app to find hashtags
Save the “Hashtags are dead” talk for someone else because we have ALL the data to prove that hashtags have grown not only our own but our client's account reach. BUT we can’t steal the show - We are able to implement strategic strategies with help from our favorite hashtag too, Flick!
Flick utilizes Instagram’s Hashtag Search API, which allows customers to find the best hashtags for their content by analyzing hashtags in different niches. We are able to find trending hashtags in our own company’s niche as well as all of our clients and stay on top of those to help our posts get the most reach possible!
Not only is Flick currently the #1 hashtag tool on the market, but they also offer amazing scheduling and analytics tools so you can have everything in one place.
3. The best app for scheduling social media content
Metricool - Social Media Management
Stay in the KNOW with your social media platforms, websites, and advertising platform in one place with our trusty friend, Metricool! This social media management tool does more than just track social analytics, it helps with content planning, scheduling, managing ad campaigns, and reporting… It does it ALL!
When we say our business lives by Metricool - We mean it! With several platforms we are selling our products + services on, this tool has allowed us to analyze where all traffic is coming from. The scheduling tool is user-friendly and makes content planning and scheduling easy as pie!
Staying between us - Metricool also lets us spy on our competitor's social media posts to give us a gauge of what’s working and what’s not. This has been a game changer for staying on TOP of our game in our industry and being able to stand out from the crowd.
4. The best app for writing content using AI
Content at Scale - Content Automation
Let us put you on the first AI tool that bypasses AI detection - Content at Scale! This content automation platform is the first of its kind that allows you to publish content in bulk that is fully optimized and so human-like that it passes AI detection!
Our business has been able to cut out the cost, time, and inefficiencies that come with outsourcing content creation! With Content at Scale the dread we once had over producing multiple blog posts is GONE. We can now whip out 10 posts in a day that are all highly SEO optimized and dare we say better than if we had done it ourselves!
5. The best app to level up your services and pricing guides
One way we have elevated the experience for leads coming into our business and in the end landing more SALES is with this software tool, Paperturn! This cloud-based software is designed to help transform PDFs into a variety of flipbooks such as catalogs, reports, brochures, user guides, etc.
With this tool, we integrated our business's packaging and pricing pages on our website to transform it into a beautiful flipbook that has a cool page-turning effect that takes our biz to the next level. Now when we receive inquiries, instead of just sending a link to our website or having customers download a PDF, we are able to send them our flipbook and know they can view it instantly!
6. The best support group for social media tips
Saving the best for last - One tried and true tool that we KNOW will help you grow your social media presence is to join a community where you are nonstop learning and socializing with others in the same boat as you, AKA our VIP Facebook Group!
We created this group for business owners from any and every industry to come and learn and feel supported while growing their social media presence. Whether you have an immense social media background or you just started your Instagram account yesterday, we have value-driven tips, tricks, trainings, and support that can help your biz truly GROW!
7. The best on-demand printing
Print on-demand for the perfect side hustle
Sell custom t-shirts, phone cases, and 800+ products with your designs printed on demand. They will handle printing and shipping to your customers. With 800+ products and top quality brands, you can choose the best products for your business. With their free design tools, you can easily add your custom designs to t-shirts, mugs, phone cases, and more! The perfect side hustle to add extra money in your pocket each month!
8. The Best App for Social Media Managers and Client Management
Cloud Campaign
Cloud Campaign helps you build a thriving marketing agency with AI-powered, brandable, scalable social media management software and five-star support dedicated to your business's success
Up next: 6 Things to Look for in a Social Media Agency
This post contains affiliate links. That means that I may earn a commission if you make a purchase through one of these links.
